City or Coast? Why Brighton is the Ultimate Hybrid Destination for Your 2026 Events

When planning a corporate event, the debate often comes down to the convenience of the city versus the inspiration of the coast. But why choose one when you can have both?

Brighton remains one of the UK’s most versatile event destinations, offering a vibrant city atmosphere alongside the refreshing Sussex coastline. To truly elevate your delegates’ experience, we recommend looking towards one of the country’s most iconic structures: the Brighton i360.

Brighton i360 corporate event pod views

The “Wow Factor”: A Flight Above the Sussex Coast

The Brighton i360 is not just a venue; it is an experience that engages guests from the moment they arrive. The journey begins at the seaside “check-in,” where the process mimics an airport departure, complete with security and boarding passes. This quirky, immersive start ensures your event is memorable before the main session even begins.

Once on board, the futuristic glass pod glides guests to a height of 450ft. These 25-minute “flights” offer breathtaking, panoramic views across Brighton, Hove, and the English Channel. For exclusive hire, the pod accommodates up to 175 people and features the Nyetimber Sky Bar, serving award-winning local English sparkling wine—perfect for a high-impact drinks reception.

Corporate drinks reception at Nyetimber Sky Bar

Flexible Spaces for Diverse Programmes

Beyond the sky-high views, the Brighton i360 offers a range of sophisticated, flexible spaces located within the beach building.

Creative Freedom: The rooms are designed as a “blank canvas,” allowing our team to help you tailor the branding and layout to suit a specific product launch or themed corporate celebration.

The Attenborough and Birch Rooms: These are the two largest spaces, opening directly onto a private beachfront terrace. For a summer party or an evening awards dinner, watching the sunset over the sea provides a backdrop that no city-centre boardroom can match.

Capacity: The venue can cater for a wide variety of formats, from intimate board meetings to standing receptions for up to 1,100 guests or seated dinners for 290.

Accessibility for Regional and National Teams

Logistics are a key consideration for any event organiser. Brighton is exceptionally accessible, located just a 40-minute drive from Gatwick Airport. Regular direct trains run from Gatwick and London Victoria, with the station being just a short walk or a 5-minute drive from the seafront.

Streamlined Planning with tobook

Organising an event in a unique venue like the i360 involves various moving parts, from catering requirements to technical setups. At tobook, we remove the “heavy lifting” from this process.

Our free venue-finding service ensures you get the best possible corporate rates without the administrative burden of chasing availability or managing multiple invoices. We act as your personal support team, liasing with the venue to ensure every detail aligns with your company’s standards and safeguarding requirements.

Ready to take your next event to new heights? Explore our resources page to see how we manage complex bookings, or contact our team today for a bespoke Brighton proposal.

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